Resume
EDUCATION
Central Michigan University, Mount Pleasant, Michigan
Bachelor of Science in Business Administration, May 2009
Major: Marketing (Communication Concentration)
Minor: Advertising
EXPERIENCE
Jones Digital Co, Grand Rapids, Michigan
Digital Marketing Consultant, October 2016-Present
- Analyze and breakdown marketing processes to develop solutions
- Outline problem areas for targeting, demographics, strategy
- Recommend process improvement for marketing efficiency
- Demonstrate digital, online and PPC improvement.
SupplyGeeks.com, Grand Rapids, Michigan
E-Marketing Specialist/Director of E-Commerce, March 2012-October 2016
- Designed graphics for digital and print advertisements
- Wrote copy for website, blog, promotions, newsletters and press releases
- Executed marketing strategies using social media platforms
- Optimized PPC/PLA advertising campaigns to reach maximum ROAS
StampingScraping.com, Grand Rapids, Michigan
Marketing/Design Assistant, June 2010-June 2011
- Proposed marketing strategy and created marketing plan
- Developed advertisements for print and internet according to marketing objectives
- Created pieces of work published in nationally circulated magazines
NAPA Auto Parts DC, Grand Rapids, Michigan
Stockroom Truck Loader, May 2009-March 2012
- Loaded trucks that were key to logistic objectives
- Ensured parts were loaded and sent out efficiently
- Part of a team that exceeded sales quota for three straight months
Intern/Stockroom Truck Loader, May-August 2008
- Assisted management with daily sales analysis to predict sales quota
- Provided customer support to NAPA stores over the Midwest
- Gained insight of daily operations of a billion dollar company
Stockroom Part Puller, May-August 2007
- Pulled parts from shelves and organized parts in numerical order
- Multitasked between multiple areas and jobs of the warehouse
- Instrumental in making sure pulled parts get to correct stores on time
COMPUTER SKILLS
- Microsoft Office Suite
- Adobe Creative Suite
- Final Cut Pro
- Social Media Platforms
- Mail Chimp
- LiveChat
- LogicBlock eCommerce Shopping Cart
OTHER SKILLS
- Google Adwords/Analytics
- Bing Ad Center
- ShareASale Affiliate Marketing